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Sega Corporation(JP)(CN) is a video game publisher and developer headquartered in Tokyo, Japan. The name "Sega" is a portmanteau of "Service Games".

Sega's association with Nintendo goes back to 1976, when Sega introduced Wild Gunman and Shooting Trainer to North American players.[1] The two were also competitors in the home game console business until Sega left the business in 2001.

Sega and Sammy are both owned by Sega Sammy Holdings.

History

Founding

The modern incarnation of Sega was established in 1965, when a company named Nihon Goraku Bussan Inc.(JP) acquired another company known as Rosen Enterprises to form Sega Enterprises, Ltd.(JP). This would be Sega's full name until 2000.

Association with Nintendo

Sega introduced two of Nintendo's arcade titles to North American players in 1976 - Wild Gunman and Shooting Trainer.[1] Nintendo would create Head On N (1979), a licensed clone of Sega's arcade game Head On (1979). Space Firebird would be the last of Nintendo's arcade games Sega would release in North America, and it would be released through Sega-Gremlin.

There were two periods during Sega's time in the console business where other publishers released licensed ports of Sega's games for Nintendo's gaming systems. Between 1987 and 1990, six Famicom games and two Game Boy games released in Japan had licenses from Sega and were approved by Nintendo. The Famicom licensees were Sunsoft, Takara, and Asmik, while the Game Boy licensees were Pony Canyon and Tecmo. Between 1998 and 2000, six Game Boy Color games, one Super Famicom game, and one Nintendo 64 game which were all exclusively released in Japan had licenses from Sega and were approved by Nintendo. Compile was the licensee for four of the Game Boy Color games and the Nintendo 64 game, while Media Factory was the licensee for the other two Game Boy Color games and the Super Famicom game.

Sega would collaborate with Nintendo and Namco to develop the Triforce arcade system. Sega would also license the Bayonetta IP to Nintendo.

Competition with Nintendo

Sega entered the home console market around the time Nintendo released the Family Computer (Famicom). Its first gaming systems were the SC-3000, a computer with a built-in keyboard, and the SG-1000, a console that Sega began developing after learning of Nintendo's plans to make a games-only console. Sega released both systems in Japan on July 15, 1983, the same day Nintendo released the Famicom. Although the SG-1000 chalked up 160,000 units in sales partly due to a recall on Famicom units necessitated by a faulty circuit, it didn't come close to the Famicom in sales. Sega's second console, the Sega Mark III, would also struggle in Japan due to Nintendo's licensing practices with third-party developers at the time; Nintendo required that titles for the Famicom not be published on other consoles. The struggle would continue in North America when Sega released a re-branded version of the Mark III as the Master System.

Sega's launch of their third console, the Mega Drive, in Japan was overshadowed by Nintendo's release of Super Mario Bros. 3 six days earlier. When the Mega Drive was released in the U.S. the following year, its name was changed to "Sega Genesis". Sega of America instituted an approach to build sales in the region; part of the approach involved a marketing campaign to challenge Nintendo head-on with slogans like "Genesis does what Nintendon't", advertising that positioned the Genesis as the "cooler" console, and terms like "blast processing" to suggest that its processing capabilities were far greater than those of Nintendo's Super Nintendo Entertainment System. Parts of this new plan would carry over to Sega's Game Gear, a handheld console that would compete with Nintendo's Game Boy. Sega's Game Gear ads touted the system's color. Other parts of Sega of America's strategy involved cutting the price of the Genesis and replacing the game bundled with the system at the time with a new game, Sonic the Hedgehog. Sonic the Hedgehog was developed partly out of Sega's desire to create a flagship series that could compete with Nintendo's Mario series. In large part due to the popularity of Sonic the Hedgehog, the Sega Genesis outsold its main competitor, Nintendo's SNES, in the United States nearly two to one during the 1991 holiday season.

Although the Genesis did not end up outselling the SNES in its lifetime, Sega was able to outsell Nintendo four Christmas seasons in a row. The Master System would also eventually outsell the NES by a considerable margin in Europe and Brazil. The Game Gear would not have the same success as the Game Boy, however, due to selling only 11 million units.

Shift to third party development

The events that led to Sega's eventual shift to third party development began with the botched launch of their successor to the Mega Drive, the Sega Saturn, in the U.S. The Saturn achieved success early in its lifetime in Japan due to Virtua Fighter being bundled with the system and it would end up selling more units than the Nintendo 64. For the Saturn's American launch, however, Sega of Japan mandated an earlier launch date than what was planned to give the system an advantage over Sony's PlayStation. The events that followed led to fractured relationships between Sega and retailers, multiple price reductions of the Saturn, and financial loss.

The continuous expenses that came with the release of their Dreamcast console, however, was what finally pushed Sega to move to third party development. On January 23, 2001, a story ran in Nihon Keizai Shimbun claiming that Sega would cease production of the Dreamcast and develop software for other platforms. After initial denial, Sega of Japan put out a press release confirming they were considering producing software for the PlayStation 2 and Game Boy Advance as part of their "new management policy". On January 31, 2001, Sega announced the discontinuation of the Dreamcast after March 31 and the restructuring of the company as a "platform-agnostic" third-party developer. The Dreamcast was eventually cleared out of stores after a series of price reductions.

Subsidiaries

  • Sega CS1 R&D (includes Ryu Ga Gotoku Studio)
  • Sega CS2 R&D (includes Sonic Team)
  • Sega AM1 (Arcade games)
  • Sega AM2 (Arcade games)
  • Atlus (2013 -)
  • Visual Concepts (1999- 2005)
  • Creative Assembly (2005 - )
  • Sports Interactive (2006 - )
  • Two Point Studios (2019 - )

Games released by Sega for Nintendo systems

Franchises

List

Main article: List of Sega games
Title Format Release Date
Amazing IslandGameCube2004-08August 2004
Beach Spikers: Virtua Beach VolleyballGameCube2002-08August 2002
Billy Hatcher and the Giant EggGameCube2003-09September 2003
Bleach GC: Tasogare ni Mamieru ShinigamiGameCube2005-12December 2005
Chaos FieldGameCube2005-12December 2005
College Basketball 2K2GameCubeCanceled
Crazy TaxiGameCube2001-11November 2001
Derby Tsuku 4: Derby Uma o Tsukurō!GameCube2003-12December 2003
Gekitō Pro YakyūGameCube2003-09September 2003
Home Run KingGameCube2002-03March 2002
NBA 2K2GameCube2002-03March 2002
NBA 2K3GameCube2002-10October 2002
NCAA College Basketball 2K3GameCube2002-12December 2002
NCAA College Football 2K3GameCube2002-09September 2002
NFL 2K3GameCube2002-08August 2002
NHL 2K3GameCube2002-12December 2002
Phantasy Star Online Episode I & IIGameCube2002-10October 2002
Phantasy Star Online Episode I & II PlusGameCube2004-09September 2004
Phantasy Star Online Episode III: C.A.R.D. RevolutionGameCube2004-03March 2004
Puyo Pop FeverGameCube2004-07July 2004
Samurai Jack: The Shadow of AkuGameCube2004-03March 2004
Sega Soccer SlamGameCube2002-03March 2002
Shadow the HedgehogGameCube2005-11November 2005
Skies of Arcadia LegendsGameCube2003-01January 2003
Sonic Adventure 2 BattleGameCube2002-02February 2002
Sonic Adventure DX: Director's CutGameCube2003-06June 2003
Sonic Gems CollectionGameCube2005-08August 2005
Sonic HeroesGameCube2004-01January 2004
Sonic Mega CollectionGameCube2002-11November 2002
Sonic RidersGameCube2006-02February 2006
Spartan: Total WarriorGameCube2005-10October 2005
Super Monkey BallGameCube2001-11November 2001
Super Monkey Ball 2GameCube2002-08August 2002
Super Monkey Ball 2-PackGameCube2004-10October 2004
Super Monkey Ball AdventureGameCube2006-08August 2006
TankersGameCubeCanceled
The Incredibles: Rise of the UnderminerGameCube2005-11November 2005
Virtua QuestGameCube2005-01January 2005
Virtua Striker 2002GameCube2002-05May 2002
World Series Baseball 2K3GameCubeCanceled
Worms 3DGameCube2004-03March 2004
428: Fūsa Sareta Shibuya deWii2008-12December 2008
Alien SyndromeWii2007-07July 2007
Bleach: Shattered BladeWii2007-10October 2007
Bleach: Versus CrusadeWii2008-12December 2008
Captain America: Super SoldierWii2011-07July 2011
Chin-Douchuu!! Paul no DaiboukenWiiWare2009-02February 2009
Conduit 2Wii2011-04April 2011
Daisy Fuentes PilatesWii2009-08August 2009
Doraemon Wii: Himitsu Douguou KetteisenWii2007-12December 2007
Ghost SquadWii2007-11November 2007
Gunblade NY & L.A. Machineguns Arcade Hits PackWii2010-08August 2010
Imabikisō Kaimei HenWii2008-08August 2008
Iron ManWii2008-05May 2008
Iron Man 2Wii2010-05May 2010
Jambo! Safari: Animal RescueWii2009-11November 2009
Jissen Pachi-Slot Pachinko Hisshôhô! Hokuto no KenWii2007-05May 2007
Let's CatchWiiWare2009-06June 2009
Let's TAPWii2009-06June 2009
MadWorldWii2009-03March 2009
Mario & Sonic at the London 2012 Olympic GamesWii2011-11November 2011
Mario & Sonic at the Olympic GamesWii2007-11November 2007
Mario & Sonic at the Olympic Winter GamesWii2009-10October 2009
Miburi & TeburiWii2008-02February 2008
Nancy Drew: The White Wolf of Icicle CreekWii2008-12December 2008
NiGHTS: Journey of DreamsWii2007-12December 2007
Planet 51Wii2009-11November 2009
Pole's Big AdventureWii2009-02February 2009
Puyo Puyo 7Wii2009-11November 2009
Puyo Puyo! 15th AnniversaryWii2007-07July 2007
Puyo Puyo!! 20th AnniversaryWii2011-12December 2011
Samba de AmigoWii2008-09September 2008
Sega Bass FishingWii2008-02February 2008
Sega Fun Pack: Sonic and the Secret Rings / Super Monkey Ball: Banana BlitzWii2009-03March 2009
Sega Superstars TennisWii2008-03March2008
Shiren the WandererWii2010-02February 2010
Sonic & Sega All-Stars RacingWii2010-02February 2010
Sonic and the Black KnightWii2009-03March 2009
Sonic and the Secret RingsWii2007-02February 2007
Sonic Colors Wii 2010-11November 2010
Sonic Riders: Zero GravityWii2008-01January 2008
Sonic the Hedgehog 4: Episode IWiiWare2010-10October 2010
Sonic the Hedgehog 4: Episode IIWiiWareCanceled
Sonic UnleashedWii2008-11November 2008
Super Monkey Ball: Banana BlitzWii2006-11November 2006
Super Monkey Ball: Step & RollWii2010-02February 2010
Suzumiya Haruhi no HeiretsuWii2009-03March 2009
The ConduitWii2009-06June 2009
The Golden CompassWii2007-12December 2007
The House of the Dead 2 & 3 ReturnWii2008-03March 2008
The House of the Dead: OverkillWii2009-02February 2009
The Incredible HulkWii2008-06June 2008
Thor: God of ThunderWii2011-05May 2011
Tournament of LegendsWii2010-07July 2010
Virtua Tennis 2009Wii2009-06June 2009
Virtua Tennis 4Wii2011-05May 2011
Wacky World of SportsWii2009-09September 2009
Mario & Sonic at the Rio 2016 Olympic GamesWii U2016-06June 2016
Mario & Sonic at the Sochi 2014 Olympic Winter GamesWii U2013-11November 2013
Puyo Puyo TetrisWii U2014-02February 2014
Ryū ga Gotoku 1 & 2 HD for Wii U Wii U 2013-08August 2013
Sonic & All-Stars Racing TransformedWii U2012-11November 2012
Sonic Boom: Rise of LyricWii U2014-11November 2014
Sonic Lost WorldWii U2013-10October 2013
The Cave Wii U 2013-01-22January 2013
Phantasy Star Online 2: Cloud Switch 2018-04-02April 2018
Puyo Puyo TetrisSwitch2017-04April 2017
Puyo Puyo Champions Switch 2019-05May 2019
Shining Resonance Refrain Switch 2018Summer 2018
Sonic ForcesSwitch2017-11November 2017
Sonic ManiaSwitch2017-08August 2017
Sonic Mania Plus Switch Summer 2018
Super Monkey Ball: Banana Blitz HD Switch 2019-10October 2019
Team Sonic Racing Switch 2019-05May 2019
Valkyrie Chronicles Switch 2018-MONTHFall 2018
Valkyrie Chronicles 4 Switch 2018-MONTHSummer 2018
Sakura Taisen GB2GBC2001-12December 2001
2 Games in 1: Sonic Advance + Sonic BattleGBAYEAR-MONTHMONTH YEAR
2 Games In 1: Sonic Pinball Party + Sonic BattleGBAYEAR-MONTHMONTH YEAR
2 Games In 1: Sonic Pinball Party / Columns CrownGBAYEAR-MONTHMONTH YEAR
Altered Beast: Guardian of the RealmsGBAYEAR-MONTHMONTH YEAR
Astro Boy: Omega FactorGBAYEAR-MONTHMONTH YEAR
Baseball AdvanceGBAYEAR-MONTHMONTH YEAR
Bleach AdvanceGBAYEAR-MONTHMONTH YEAR
Charlotte's WebGBAYEAR-MONTHMONTH YEAR
ChuChu Rocket!GBAYEAR-MONTHMONTH YEAR
Columns CrownGBAYEAR-MONTHMONTH YEAR
Columns Crown / ChuChu Rocket!GBAYEAR-MONTHMONTH YEAR
Combo Pack: Sonic Advance & Sonic Pinball PartyGBAYEAR-MONTHMONTH YEAR
Comix ZoneGBAYEAR-MONTHMONTH YEAR
Double Pack: Sonic Advance & ChuChu Rocket!GBAYEAR-MONTHMONTH YEAR
Gunstar Super HeroesGBA2005-10October 2005
J-League Pro Soccer Club o Tsukurou! AdvanceGBAYEAR-MONTHMONTH YEAR
Jet Grind RadioGBAYEAR-MONTHMONTH YEAR
Konchuu Ouja Mushiking: Greatest Champion e no MichiGBAYEAR-MONTHMONTH YEAR
Lilliput Oukoku: Lillimoni to Issho-puni!GBAYEAR-MONTHMONTH YEAR
Pro Yakyuu Team o Tsukurou! AdvanceGBAYEAR-MONTHMONTH YEAR
Puyo PopGBAYEAR-MONTHMONTH YEAR
Puyo Pop FeverGBAYEAR-MONTHMONTH YEAR
Sega Arcade GalleryGBAYEAR-MONTHMONTH YEAR
Sega Rally ChampionshipGBAYEAR-MONTHMONTH YEAR
Shining Force: Resurrection of the Dark DragonGBAYEAR-MONTHMONTH YEAR
Shining SoulGBAYEAR-MONTHMONTH YEAR
Shining Soul IIGBAYEAR-MONTHMONTH YEAR
Sonic AdvanceGBAYEAR-MONTHMONTH YEAR
Sonic Advance 2GBAYEAR-MONTHMONTH YEAR
Sonic Advance 3GBAYEAR-MONTHMONTH YEAR
Sonic BattleGBAYEAR-MONTHMONTH YEAR
Sonic Pinball PartyGBAYEAR-MONTHMONTH YEAR
Sonic the Hedgehog: GenesisGBAYEAR-MONTHMONTH YEAR
The Incredibles: Rise of the UnderminerGBAYEAR-MONTHMONTH YEAR
The Pinball of the DeadGBAYEAR-MONTHMONTH YEAR
The Revenge of ShinobiGBAYEAR-MONTHMONTH YEAR
The Tower SPGBAYEAR-MONTHMONTH YEAR
Virtua TennisGBAYEAR-MONTHMONTH YEAR
7th DragonDSYEAR-MONTHMONTH YEAR
Aliens: InfestationDSYEAR-MONTHMONTH YEAR
Bakugan: Defenders of the CoreDSYEAR-MONTHMONTH YEAR
Blazer DriveDSYEAR-MONTHMONTH YEAR
Bleach DS 4th: Flame BringerDSYEAR-MONTHMONTH YEAR
Bleach: Dark SoulsDSYEAR-MONTHMONTH YEAR
Bleach: The 3rd PhantomDSYEAR-MONTHMONTH YEAR
Bleach: The Blade of FateDSYEAR-MONTHMONTH YEAR
Brain AssistDSYEAR-MONTHMONTH YEAR
Captain America: Super SoldierDS2011-07July 2011
Card de Asobu! Hajimete no DSDSYEAR-MONTHMONTH YEAR
Charlotte's WebDSYEAR-MONTHMONTH YEAR
Culdcept DSDSYEAR-MONTHMONTH YEAR
Dinosaur KingDSYEAR-MONTHMONTH YEAR
Doraemon: Nobita no Kyouryuu 2006 DSDSYEAR-MONTHMONTH YEAR
Doraemon: Nobita no Shin Makai Daibouken DSDSYEAR-MONTHMONTH YEAR
Doraemon: Nobita to Midori no Kyojinden DSDSYEAR-MONTHMONTH YEAR
Dramatic Dungeon: Sakura Taisen - Kimi ArugatameDSYEAR-MONTHMONTH YEAR
English of the DeadDSYEAR-MONTHMONTH YEAR
Feel the Magic: XY/XXDSYEAR-MONTHMONTH YEAR
Finding Nemo: Escape to the Big BlueDSYEAR-MONTHMONTH YEAR
Fushigi no Dungeon: Fuurai no Shiren DS 2 - Sabaku no MajouDSYEAR-MONTHMONTH YEAR
Infinite SpaceDS2010-03March 2010
Iron ManDSYEAR-MONTHMONTH YEAR
Iron Man 2DSYEAR-MONTHMONTH YEAR
Jambo! Safari: Animal RescueDSYEAR-MONTHMONTH YEAR
Jissen Pachi-Slot Hisshouhou! DS: Aladdin II EvolutionDSYEAR-MONTHMONTH YEAR
Jissen Pachi-Slot Hisshouhou! Hokuto no Ken SE DSDSYEAR-MONTHMONTH YEAR
Kaite Oboeru: Dora-GanaDSYEAR-MONTHMONTH YEAR
Kouchuu Ouja Mushi King: Greatest Champion e no Michi 2DSYEAR-MONTHMONTH YEAR
Kouchuu Ouja Mushi King: Greatest Champion e no Michi DSDSYEAR-MONTHMONTH YEAR
Kouchuu Ouja: Mushi King Super CollectionDSYEAR-MONTHMONTH YEAR
Lilpri DS: Hime-Chen! Apple PinkDSYEAR-MONTHMONTH YEAR
Mainichi Shinbun 1000 Dai-NewsDSYEAR-MONTHMONTH YEAR
Mario & Sonic at the Olympic GamesDS2007-11November 2007
Mario & Sonic at the Olympic Winter GamesDS2009-10October 2009
Mind Quiz: Your Brain CoachDSYEAR-MONTHMONTH YEAR
Mystery Dungeon: Shiren the WandererDSYEAR-MONTHMONTH YEAR
Nippon no Shiken Taizen DSDSYEAR-MONTHMONTH YEAR
Onsei Kanjou Sokuteiki: Kokoro ScanDSYEAR-MONTHMONTH YEAR
Oshare Majo Love and Berry: DS CollectionDSYEAR-MONTHMONTH YEAR
Oshiri Kajiri Mushi no Rhythm Lesson DS: Kawai Ongaku Kyoushitsu KanshuuDSYEAR-MONTHMONTH YEAR
Phantasy Star ZeroDS2009-11November 2009
Phantasy Star Zero MiniDSYEAR-MONTHMONTH YEAR
PictoImageDSYEAR-MONTHMONTH YEAR
Planet 51DSYEAR-MONTHMONTH YEAR
Pro Yakyuu Team o Tsukurou!DSYEAR-MONTHMONTH YEAR
Pro Yakyuu Team o Tsukurou! 2DSYEAR-MONTHMONTH YEAR
Puyo Pop FeverDSYEAR-MONTHMONTH YEAR
Puyo Puyo 7DSYEAR-MONTHMONTH YEAR
Puyo Puyo Fever 2DSYEAR-MONTHMONTH YEAR
Puyo Puyo! 15th AnniversaryDSYEAR-MONTHMONTH YEAR
Puyo Puyo!! 20th AnniversaryDSYEAR-MONTHMONTH YEAR
Rekishi Taisen Gettenka: Tenkaichi Battle RoyaleDSYEAR-MONTHMONTH YEAR
Saitou Takashi no DS de Yomu Sanshoku Ball-Pen Meisaku JukuDSYEAR-MONTHMONTH YEAR
Saka-Tsuku DS: Touch and DirectDSYEAR-MONTHMONTH YEAR
San Goku Shi Taisen DSDSYEAR-MONTHMONTH YEAR
San Goku Shi Taisen TenDSYEAR-MONTHMONTH YEAR
Sands of DestructionDSYEAR-MONTHMONTH YEAR
Sega CasinoDSYEAR-MONTHMONTH YEAR
Sega Superstars TennisDSYEAR-MONTHMONTH YEAR
Shikaku Kentei DSDSYEAR-MONTHMONTH YEAR
Shining Force FeatherDSYEAR-MONTHMONTH YEAR
Shiseido Beauty Solution Kaihatsu Center Kanshuu: Project BeautyDSYEAR-MONTHMONTH YEAR
Soccer Tsuku DS: World Challenge 2010DSYEAR-MONTHMONTH YEAR
Sonic & Sega All-Stars RacingDS2010-02February 2010
Sonic Chronicles: The Dark BrotherhoodDS2008-09September 2008
Sonic Classic CollectionDSYEAR-MONTHMONTH YEAR
Sonic ColorsDS2010-11November 2010
Sonic RushDSYEAR-MONTHMONTH YEAR
Sonic Rush AdventureDSYEAR-MONTHMONTH YEAR
Super Monkey Ball Touch & RollDSYEAR-MONTHMONTH YEAR
Suzumiya Haruhi no ChokuretsuDSYEAR-MONTHMONTH YEAR
The Golden CompassDSYEAR-MONTHMONTH YEAR
The Hardy Boys: Treasure on the TracksDSYEAR-MONTHMONTH YEAR
The Incredible HulkDSYEAR-MONTHMONTH YEAR
The Incredibles: Rise of the UnderminerDSYEAR-MONTHMONTH YEAR
The Rub Rabbits!DSYEAR-MONTHMONTH YEAR
Thor: God of ThunderDSYEAR-MONTHMONTH YEAR
Touch DartsDSYEAR-MONTHMONTH YEAR
Touch de Zuno! DSDSYEAR-MONTHMONTH YEAR
U-Can Pen Ji Training DSDSYEAR-MONTHMONTH YEAR
Yume Neko DSDSYEAR-MONTHMONTH YEAR
Zoo Tycoon DSDSYEAR-MONTHMONTH YEAR
7th Dragon III Code: VFD 3DS 2015-10October 2015
Captain America: Super Soldier3DS2011-10October 2011
CRUSH3D3DS2012-03March 2012
Hatsune Miku and Future Stars: Project Mirai3DS2012-03March 2012
Hatsune Miku: Project Mirai DX 3DS 2015-09September 2015
Hero Bank 3DS 2014-03March 2014
Hero Bank 2 3DS 2014-11November 2014
Mario & Sonic at the London 2012 Olympic Games3DS2012-02February 2012
Mario & Sonic at the Rio 2016 Olympic Games3DS2016-03March 2016
Puyo Puyo!! 20th Anniversary3DS2011-12December 2011
Puyo Puyo Tetris3DS2014-02February 2014
Puyo Puyo Chronicle3DS2016-12December 2016
Rhythm Thief & the Emperor's Treasure3DS2012-07July 2012
Sega 3D Fukkoku Archives 3DS 2014-12December 2014
SEGA 3D Classics Collection 3DS 2016-04April 2016
SEGA 3D Fukkoku Archives 3: Final Stage 3DS 2016-12December 2016
Shinobi3DS2011-11November 2011
Sonic & All-Stars Racing Transformed3DS2011-02February 2013
Sonic Boom: Shattered Crystal3DS2014-11November 2014
Sonic Boom: Fire & Ice3DS2016-09September 2016
Sonic Generations3DS2011-11November 2011
Sonic Lost World3DS2013-10October 2013
Stella Glow 3DS 2015-06June 2015
Super Monkey Ball 3D3DS2011-03March 2011
Thor: God of Thunder3DS2011-09September 2011

References

  1. 1.0 1.1 "SEGA Introduces Two New Games" - Cash Box Magazine (4/24/1976)

External links

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