The Official Nintendo Seal (called Original Nintendo Seal of Quality in Europe, previously Nintendo Seal of Quality in North America) is a seal that is put on all Nintendo video games, accessories, consoles, and so on that say that Nintendo has checked and licensed the selected item. The seal also appears either on the cover or within the pages of every volume of Nintendo Power magazine.
A main reason for the video game industry crash of 1983 was the uprise of infamously bad games on the market, most notably E.T. for the Atari 2600, which was heavily advertised and consumers lost faith in the industry after. Nintendo, when creating the NES, forced many measures on developers and retailers. To ensure to the public that Nintendo games will always be of high quality, the Seal was first added in America and then later put in games in Europe and Australia. Only unlicensed Nintendo games don't get the seal. Hiroshi Yamauchi manually approved or disproved of every NES game liscensed to Nintendo, but stopped after the NES era, resulting in the switch of names from "Official Nintendo Seal of Quality" to "Official Nintendo Seal".