N&B Blocks are toys that Nintendo created in 1968 to compete against the popular LEGO brand. Several different sets were released in the 1960s that proved to be very popular. Nintendo aired advertisements comparing LEGO bricks to N&B Blocks that showcased how attractive their circular pieces were when compared to the blocky LEGO bricks.
The LEGO company did not appreciate this gesture and counterattacked with a lawsuit that Nintendo ultimately won. Consumers who purchased the product were unimpressed with the pieces that didn't fit together properly and Nintendo would eventually discontinue the brand in the early 1970s.
Sets and more
|Playbook||Features several instructions. Boy on the cover is Hiroshi Yamauchi's son.|
|N&B Block Clocks||Functioning clocks made out of N&B Blocks.|
|N&B Block House||Four different houses were released by Nintendo.|
|N&B Doubutsu Sets||Different animals such as panda bears and giraffes.|
|N&B Crator||A moving moon rover that came equipped with mines designed by Gunpei Yokoi.|
|N&B Block Ringer||Came with bells that rang when hit.|
|N&B Rabbit Coaster||A Rabbit Coaster made of N&B Blocks.|
|N&B Train||A train set made of N&B Blocks.|
|Osetsu Set et Heroes||Silver Kamen themed set.|
|N&B Gondola||A revolving gondola.|
|N&B Flowers||A flower set.|
- In the early 1990s the video game Super Mario Land 2: 6 Golden Coins for the Game Boy featured an entire stage made out of N&B Blocks. One of the blocks, a part of the large staircase made of them, even has "N&B" on it.
- It has been confirmed that Gunpei Yokoi assisted in the creation of the N&B Creator set. According to a patent he apparently designed the mines that came equipped with the blocks.
- Every People House set came with N&B Blocks to decorate the house with.